Thinking back on my days in Belfast in the late sixties brought back many memories as to how alive the city was in those days. After my spell in East Belfast, myself and a few of my friends moved to the university area. Thanks to a sub from my father, we were able to put a months deposit on a flat in Cromwell Road. I think it was a tenner. It was a peculiar setup with us renting the ground and second floor and three other girls had the first floor. The landlady was a buxom woman from Donaghadee, a staunch Presbyterian with a pint-sized husband who followed at heel, occasionally muttering ‘yes dear’. It was obvious within a week we were not suitable tenants. However we had signed a six month lease and we were going nowhere.
Our local drinking hole was the Regency Hotel and many nights saw us heading out for a drink. Unlike today’s youth I had my first drink at 17 and that was either a Dubonnet and white lemonade or a Babysham.
One of our ex Lord Mayors, Dixie Gilmore had a shop on the corner of Lawrence Street. We lived royally on Cadbury’s smash, vegetable roll and baked beans from Dixie’s shop. His beautiful Sri Lankan wife would let us owe a penny or two till the end of the month if our money ran out. Dixie became Lord Mayor in 1987.
Belfast had many good restaurants in the sixties. When payday came around we treated ourselves at the Quic Snac in Shaftesbury Square ( wonderful omelettes). A newly opened restaurant opposite the Black Man called the Scandia was the ‘in’ place to go and the Chicken Maryland and the Strawberry Pavlova ‘ were to die for’. I still miss the Skandia. Other popular eating places were the Chalet D’Or (gorgeous pork chops). Cotters Kitchen ( great home cooking) and the Wimpey Bar in Wellington Place.
Their hamburgers and their waffles were delicious. I think they were the first place to introduce tomato sauce in a plastic tomato. Oh! The sophistication. McD’s were such a disappointment when they arrived. Tasteless meat in cardboard.
Lots of groups visited Belfast in those few years before the troubles started. Older readers will remember Dave Dee, Dozy, Beaky, Mick and Tich, the Troggs, Merseybeats, Gerry and the Pacemakers, Manfred Mann and Cream. The Beach Boys, Gene Pitney I could go on and on.
When there were no groups playing this was the era of the show band. The Astor and the Orpheus echoed to the beat of all the big bands , such as the Freshmen, the Hilton Showband and The Miami Showband ( many members tragically murmured in 1975). I think Monday night was Astor night and Tuesday and Thursday were Orpheus nights. Wednesday night was the Queens Hop in the student union.

Which reminds me of something and I blush even thinking about it. Surprisingly while the future hubby was still at school in Newry and I was up in Belfast I did have a few admirers. One such admirer invited me to a Queens hop and with permission from my beloved I agreed to go. On the day of the hop I’d had a temporary tooth fitted and set off for the hop feeling that it was quite secure. (Why have teeth played such a big part in my life? ) While dancing with my date I noticed he was looking at me peculiarly. As I leaned over to ask what the problem was, my temporary tooth became dislodged and fell on the floor. I felt the colour rise and madly searched the floor for my tooth. It wasn’t hard to see cause in those days they used ultra violet light for effect. The down side was that it showed up everything white including white underwear and yes, a false white tooth. Can you imagine the effect every time I had smiled, my one tooth had been shining like a beacon. No need to ask If ever saw Gerry again. No, not that Gerry!
On another occasion, heading out to the Regency for a drink, I wasn’t ready when everyone started to leave. Just out of a bath ( there were no showers in flats in those days) I hastily pulled on a dress with buttons that opened down the front. No bra. Well I was only 7 stone in those days. Sitting in the Regency I stretched over to lift my drink and the buttons popped and I did my one and only topless to my fellow companions. Oops!! When not out enjoying what the city had to offer we often sat up at night playing whist and poker. Falling into bed at 2 a.m and hearing the alarm go off at 7 am to get up for work or uni. was no joke. Zombie like I crossed the city normally missing the signing in book at work by a few minutes.
Towards the end of our tenancy agreement one of my friends who was at the art college decided to have a music session in the flat. Unfortunately it went round the art college like wildfire. Yes, we managed in those days without Twitter. I think it was called face to face communication. So many turned up they were singing out in the street. Bodhráns, guitars, tin whistles. Boy the craic was ninety. It was like St Patrick’s Day in the Holyland. ( A student enclave in Belfast for readers not familiar with the Holylands). Mrs H was phoned by an irate neighbour and she arrived next morning to find a couple of her armchairs halfway up Cromwell Road and about six squatters of indeterminate character sleeping off hangovers in the front ‘parlour’. We were given our marching orders. The shame of it. Still we were young and within a few days we had secured a new home. I hope she managed to get rid of all those discarded milk bottles in the back yard! We moved in to a beautiful flat in India street, above the late John Anderson, a well known hairdresser in the sixties in Belfast. Another chapter of my live had begun.





p the tradition set by their parents. East Belfast unfortunately gets bad press but it is a lovely place to live and I remember the 60’s with great affection.
I can turn what looks like more than one roll of “baby weight” (ha…like it wasn’t hanging around before hand) in to a sleek curvature that almost looks natural – albeit bigger than I would prefer – but that’s the price of pizza *sigh*.


for the future. Saturday evenings were spent at the local cinema, the Aurora. The owner, George Tinnelly, was an old romantic and knowing our story allowed me to hide in the shop in the foyer until Gordon arrived, just in case my dad was on the prowl. He became a facilitator for our Saturday nights over the next few years.
available or had large queues of people waiting to make a call. Writing was the other means of correspondence. So we started writing to each other. I still have those letters. Reading back on them now I see how immature we were during that first year. However I still read them from time to time and they bring back such happy memories.




This brings us to product releasing. Companies will build hype up to their next major release, whether it be a game, a computer or a phone. They will try and make people as excited as possible about the product . Adults with spare time on their hands, and with persuasion from their children, might even camp outside stores to get their hands on the product before it sells out. Advertising is huge in modern society. It is practically impossible to escape from it. Television, mobile phones, the internet and the newspapers are common places for ads to be found. Typically teenagers use these devices phones, more than the average adult or child, making them more vulnerable to its message. Teenagers are more susceptible to it, but cannot afford the products. If the consumer has no money to buy the item and no purchase has made, the advertisers attempt at selling the product has essentially failed.
In TV advertisements humour or repetition can be used to make the ad more memorable. This is especially effective with teenagers as they are more receptive. They are generally more easily entertained and if the advert is very entertaining they can make it an inside joke in their friendship group. Making the advert memorable it becomes iconic and so makes it more likely that they will want to buy it.
idolise celebrities and see them as role models because they are cool. Most want to aspire to be rich, famous, and talented. Some celebrities are just famous for being famous. Celebreties such as Paris Hilton or the Kardashians, yet, people still idolise them.



